Case study

Digitalk

Identity for a shared platform covering technology, digital marketing, and digital business — first expressed through a podcast, then extended across a conference and event system.

ClientDigitalk (2021)
SectorMedia & publishing
EngagementBrand creation
Digitalk YouTube cover with mark and wordmark
ClientDigitalk (2021)
SectorMedia & publishing
EngagementBrand creation

Built for more than one format

Digitalk was conceived in 2021 as a shared platform for technology, digital marketing, and digital business. Events were not possible at launch, so the brand first appeared through a podcast — but the identity was never designed as a cover system alone.

The mark, color, typography, and enclosure logic had to hold across digital channels, the website, presentations, content templates, and the events that followed.

Digitalk logo with extended play-mark texture on white
Digitalk standalone mark
Digitalk mark safe zones
Digitalk vertical logo on brand pattern
Digitalk primary color palette with values
Digitalk mark used as a photographic enclosure

A platform that started on air

The first public expression was digital. Podcast and social templates used the mark as a flexible enclosure for guests, episodes, and announcements — proving the system before the brand moved into rooms and stages.

Digitalk website homepage

A digital home for the conversation

The website gathered episodes, writing, and channel links into one clear destination. It carried the same geometry, color, and hierarchy used across the podcast and later event work.

As Digitalk expanded, landing pages and content templates stayed inside that digital frame rather than becoming a separate visual language.

One mark, a family of events

From 2022 the identity expanded into a conference and event network. The core Digitalk mark became the frame for named formats — each one a clear extension of the same system, not a one-off application.

The identity in the room

Once the family was in place, the same language had to work on stage, on screen, and in the hands of attendees — from scenography and stream graphics to agendas, accreditation, signage, and merch.

Digitalk conference landing page

One identity, many stages

What began as a digital platform identity became the operating system for a multi-year conference and event network — one mark extended across formats, rooms, and channels.

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