A fresh direction for a growing product family

Logo proposal developed for Freshworks during the company’s transition from Freshdesk into a broader software product family.

The proposed symbol combines a circular F form with smaller leaf-like elements, bringing growth and freshness into a compact product mark. The exploration formed part of a wider assignment covering three product logos, but this direction was not adopted.

Logo design Logo system

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Currently available for select identity and digital brand projects.

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